Roberto Medina says sertanejo and country are on Rock in Rio's radar

Rock in Rio founder Roberto Medina told Veja magazine that sertanejo and American country music are on the radar for future editions of the festival. He noted that sertanejo is Brazil's most-played genre but stressed he hasn't started thinking about it in concrete terms.

Medina pointed to the festival's K-pop debut in 2026, with Stray Kids, as an example of successful lineup diversification. Sertanejo has already appeared at Rock in Rio: in 2024, the "Brazil Day" featured Chitãozinho & Xororó, Ana Castela and Simone Mendes.

The comments quickly fueled media speculation about possible names, such as Ana Castela and Luan Santana. So far, however, no sertanejo act has been announced for upcoming editions.